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Wednesday, September 12, 2012

Teaching, Not Just Using IBOToolbox


Like so many thousands of us, I have found IBOToolbox to be a very effecting marketing platform.  It offers a suite of free services and tools unavailable anywhere else at the same cost – FREE!

When I first joined IBO, the first thing I did was watch the video about getting started.  I had a few problems with that.  For someone with no knowledge of how the site worked, the video moved too quickly for me to follow; the demonstration to “click here” and “click there” was also done so quickly, I didn’t know what he was clicking on; and finally, on my computer (now replace with a much better one) only showed the scree on the video very small, so I was unable to read any of the titles.

After watching the video, I started exploring the site so I could become familiar with the terms used and how they were used… “like,” “share,” “comment,” and “bump.”  A friend also helped me learn a few of the basics.  Then, I went back and watched that same instruction video and I could follow it much better and understood what they were talking about.  It was only AFTER learning a little about the site and how to use it that the video was of any help to me.

IBOToolbox has become a huge tool in the marketing of my business.  So much so that it is part of my basic training to new team members.  I realize that many people are more savvy than I on the Internet and sites such as IBO, however, I don’t want my team members to have to struggle to learn the purpose of the site and how to take advantage of the platform of tools the way I did. Far more people than I realized have a similar learning skill level to my own and are grateful for the training.

So, now when a new team member joins my Xpress Healthcare team, I immediately schedule a training session that includes teaching them how to use and benefit from IBOToolbox.  Some pick up on it very quickly, and I’ll see them participating a great deal soon after training.  Others are more challenged by it.  A few have been unable to understand the concept of the site, asking “Why would I want to promote someone else’s business?” That is generally the first thing I explain to them, but a few do not believe it is worth their time.  Too bad, because they are losing out on about the best totally free marketing platform on the Internet.

I have been teaching my team members about IBOToolbox for some time, and I am not at all surprised to see that those who are doing well with their business are also active on IBO.  Those who are struggling with their business rarely return to IBO after I trained them, if at all.

I have been using IBO for quite some time to promote my Xpress Healthcare business.  Since joining and participating on the site, traffic to my websites has increased dramatically. 

I truly believe that IBOToolbox is an essential tool for any entrepreneur to help them “get the word out” about their business.  

To join IBOToolbox, go here:  http://www.ibotoolbox.com/invited.aspx?jid=11454

To learn more about the author, Julie Klein, and her Xpress Healthcare business, visit http://joinxpresshealthcare.com.