How to Build a Team

If you’re new to network marketing or have been struggling trying to build a team, there are techniques that may help you get started.  The number one thing that many affiliates get wrong…  Share the business opportunity, don’t sell it! To share your opportunity, your goal is to direct prospective affiliates to a website.  If you have a good website, your site will sell the business for you!  All you have to do is get them there! You can, of course, promote your websites online in myriad places, and you can  do so FREE.  You need not pay to advertise your business online.  That is not to say that you should never do so, but at least at the beginning, you don’t want to spend money you have not yet earned, so take advantage of the countless ways to market your business at no cost.    Offline, you can drive people to your website by joining local business networking groups, distribute flyers or place free or low-cost ads in local newspapers. If you are giving more than a 30 second summary and an invitation to visit your site to your prospects, you are wasting your time.  Instead, keep your summary very brief and allow your websites do the work. The main benefit of directing people to your websites is that it takes you out of the role of salesperson.  Your websites are excellent tools to professionally inform prospects about the opportunity you are offering.   Your websites will provide nearly all the answers to your prospects’ questions.  However, the role of your websites is not to explain every little detail about your business. So after reviewing the initial information, if they want to know more, you can answer their additional questions on your next contact.     After reviewing your websites, your prospects will either be interested in learning more - or not.  Since they will learn about the business through your website, you don’t have to pressure them.  If they want to join, they will tell you.     The difference between outright selling and this approach is that you are simply encouraging them to learn all about your company, the opportunity and your products.  After reviewing the information, if they are interested in taking the next step, they have basically sold themselves. By utilizing this method, your goal is to have your prospects commit to reviewing your website.  Relationship building is the best way to achieve that goal.  By developing a relationship with your prospect first, you can identify the reason they want a home business; then you can offer them your solution. If your prospects start to ask questions right after you have referred them to your site, simply refer them again to the websites.  I usually say jokingly, “My website explains it better than I do.” Or, you can say, “That’s a great question and everything will be explained on my website.”   If the prospect does not follow through and visit your website, you would not want them on your team anyway!  One of the biggest mistakes a new Network Marketer makes is creating an interest with a prospect and not following-up.  Be sure to arrange for a follow-up appointment with them or just call them after a few days. If they are very interested, they may well contact you first. Never attempt to force information on your prospects.  Again, build the relationship first so they will be open to hearing what you have to share.  You can’t recruit every prospect, and if you are “pushy” about trying to do so, you may lose your potential friendship and even damage your reputation. If your prospects are reluctant to accept your information, accept their decision, and move on.

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Learn how to reduce your Health and Dental expenses AND reduce costs on Hearing, Vision, Prescriptions, Roadside Assistance, Lifelock™ and even more at http://ibourl.net/XpressSavings (NOT insurance).

 

Please visit my Facebook Page at http://www.facebook.com/XpressHealthcareTheWinnersCircle

 

To learn about Julie Klein and how you can be successful in network marketing, look at the Xpress Healthcare® Business Opportunity at http://joinxpresshealthcare.com.  

Are You Taking Advantage of the Power of Social Media Branding?

I recently spent some time reading over some statistics about social media branding.  Knowing these statistics can guide us to know which sites are the most active, what age groups participate on various sites and much more.  I’d like to share a few of these stats. 

·        If your product or service is best for a particular gender or age groups, it may be beneficial for you to know that 71% of all females use social media, while 62% of males use social media.    The largest age group that is active on these sites is between 18-29 years of age at 83%.  Of those who are 30-49 years old, 77% use social media.  Fifty-two percent are in the 50-64 age groups, while only 32% are 65 or older. 

·        To capture the largest audience, it can definitely help to know the time of day that the most people frequent various sites.  These times may vary, but in general, these are the high-traffic times for the most popular social media sites.  

o   Facebook: Traffic is highest between 1 p.m. and 4 p.m. ET;

o   Twitter, 1 p.m. to 3 p.m. ET is best;

o   Google+ has the most traffic between 9 a.m. – 11 a.m. ET;

o   On Pinterest, Saturday morning is the very best time to post, but between 2 p.m. - 4 p.m. ET and 8 p.m. to 1 a.m. ET there is also high traffic. 

o   LinkedIn: It is best to post here before or after business hours.  The best times are 7 a.m. to 9 a.m. ET or 5 p.m. to 6 p.m. ET 

·        80% of active users on Pinterest are female, and 50% of those have children. 

·        Among marketers who use social media for their business, 85% do so for increased exposure; 69% strive to increase their website traffic; 58% use it to generate leads; 55% believe social media will improve their search engine ranking; 46% reduce their marketing expenses using these sites; and 40% prefer social media marketing to improve their sales. 

·        Social networks now reach 82% of the world’s internet population. It may be helpful to consider that 133 million Americans read blogs regularly; Facebook has 800 million active users; two-hundred-thirty million people are on Twitter; and LinkedIn users now total 135 million. 

I read about far more numbers than these, but there were dozens of pages, so I’ll limit this post to these few.  By studying these statistics, you may wish you adjust your social media marketing.  Posting at different times than when you have been or on different social media sites.  I plan to do so to determine if the changes reflect increased traffic and/or sales.

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Learn how to reduce your Health and Dental expenses AND reduce costs on Hearing, Vision, Prescriptions, Roadside Assistance, Lifelock™ and even more at http://ibourl.net/XpressSavings (NOT insurance).

 

Please visit my Facebook Page at http://www.facebook.com/XpressHealthcareTheWinnersCircle

 

To learn about Julie Klein and how you can be successful in network marketing, look at the Xpress Healthcare® Business Opportunity at http://joinxpresshealthcare.com.