Merriam-Webster dictionary’s definition of the “Big
Picture" is: "The entire perspective on a situation or issue.” Another definition I found online is, “an
experience in which a personage, thing, or event appears vividly or credibly to
the mind, although not actually present.
When it comes to network marketing, there are many great
companies, even more good companies and there are companies that likely won’t
be around next year. For the
distributors/representatives who join even a great network marketing company,
only those who have “the vision” of where the company is headed will succeed.
Many network marketing companies pay residual commission,
paying their reps each month for sales they make on all active accounts. Those who can see “the big picture” realize
that in the future, they will be earning huge sums of money, that six or
seven-figure income for which most are striving.
Let’s say a company pays their affiliates $10 residual
income for each active sale. Sadly, the
majority of them will not remain with the company long enough for those $10
payments to accumulate, to multiply into $10,000, $20,000, or $100,000. It takes patience, persistence and
perseverance to continue working while growing a business.
The big picture, unfortunately, is invisible and
abstract. We cannot see it, touch it or
smell it. It can only be comprehended
with our minds. We must be able to
visualize the big picture, imagine the company in five, ten, or twenty years.
Steve Jobs, who I believe everyone agrees was an amazing
visionary, once said, "Do something that contributes greatly to society…
When that is achieved, material benefits will follow by itself. "
If a network marketer truly believes they are working with a
company whose product or service can make a difference in people’s lives, they
likely will be able to make sales. But
unless they have “the vision” of where their company is going, they likely will
not be with that same company in five years.
Do you have the vision for your company? Does the big picture in your mind reflect a
prosperous future for you and the company? If not, you may need an “attitude
adjustment” or a new company.
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